Mastercall's 30th Anniversary - 2026

A message from our CEO, Michaela Buck

As we celebrate 30 years of Mastercall Healthcare, I find myself reflecting not only on what we have achieved, but on the extraordinary people who have made it possible.

For three decades, Mastercall has had the privilege of caring for people at some of the most vulnerable moments in their lives. Every day, every night, weekends, bank holidays and Christmases, our dedicated workforce have been there when patients have needed us most. It is a responsibility we have never taken for granted.

As a proud social enterprise, our purpose has always been about far more than delivering NHS services. It has been about making a positive difference to people’s lives, strengthening our communities, and ensuring that every patient is treated with compassion, dignity and respect.

Over the past 30 years we have been privileged to provide outstanding healthcare across Stockport, Trafford, Greater Manchester, Cheshire, Warrington, the Wirral and Merseyside, continually evolving our services to meet the changing needs of our patients and the NHS.

Today, my greatest thanks go to the remarkable people of Mastercall. Our clinicians, call handlers, drivers, administrators, operational teams, support services, managers are the heart and soul of our organisation. Their professionalism, kindness and unwavering commitment mean that thousands of patients receive safe, high-quality care every single day. They consistently go above and beyond, often quietly and without recognition, simply because they care. I could not be prouder to lead such an exceptional team.

Our journey has also been shaped by the trust and collaboration of so many partners. Thank you to our colleagues across the NHS, primary care, ambulance services, hospitals, commissioners, local authorities, social care, voluntary, community and social enterprise organisations, and all those who have worked alongside us over the years. Together, we have achieved far more than any one organisation could ever accomplish alone.

Thirty years is a milestone, but it is not our destination.

As we celebrate our past, we also look to the future with optimism and ambition. We remain committed to our purpose of delivering outstanding patient care, supporting our communities, embracing innovation, and creating an organisation where people truly Belong, Grow and Thrive.

To every patient who has placed their trust in us, every colleague who has dedicated their talent and compassion, and every partner who has walked alongside us on this journey; THANK YOU!

You have helped shape Mastercall into the organisation it is today, and together we will continue making a difference for many years to come.

Here’s to 30 years of caring and to the next 30. 💙

Michaela Buck – Chief Executive

30th Anniversary Timeline Video

30 Years of Mastercall: Looking Back at the last 30 years, Looking ahead to the next 30.

From our beginnings to the organisation we are today, Mastercall has continually evolved to meet the changing needs of patients, healthcare professionals and communities.

Our journey has been shaped by innovation, partnership working and an unwavering commitment to delivering high-quality care.

Our anniversary timeline video looks back at some of the milestones that have shaped Mastercall over the last 30 years.

30th Anniversary Services Video

Since 1996, Mastercall has evolved to meet the changing needs of patients, communities and healthcare partners.

Our services support thousands of people through innovative models of care, partnership working and data-driven solutions that improve outcomes across the healthcare system.

As we celebrate our 30th anniversary in 2026, we are proud to share some of the services and achievements that continue to make a difference every day.

30th Anniversary Partnership Video

Partnership working has been at the heart of everything Mastercall does.

By working closely with NHS organisations, healthcare providers, local authorities and community partners, we have been able to develop innovative services, share expertise and deliver better outcomes for patients and communities across Greater Manchester.

Our partnerships are built on a shared commitment to providing the right care, in the right place, at the right time. Together, we create joined-up services, strengthen clinical collaboration and ensure that patients remain at the centre of every decision.

In this short video created in 2026 to celebrate our 30th anniversary, we celebrate the power of partnership and hear from one of our many valued partners, Urgent Health UK on the importance of working together to support the wider urgent and integrated care system. Special thanks to Conor Burke for his kind words and continued support.

A huge thank you to all of our partners, past and present. Our success has been built together, and we look forward to continuing that journey in the years ahead.

Partnership. Collaboration. Better Care.

Interviews with colleagues

As part of our 30th anniversary celebrations, we shine a spotlight on the people who make Mastercall what it is today.
At the heart of everything we do is our ambition to help our people and organisation: Belong. Grow. Thrive.

Michaela Buck
CEO

Tim Davison - Deputy CEO / Director of Operations, Strategy & Transformation

Dr Mian
Deputy Medical Director

Rachael Ingram - Head of Clinical Operations, Elliot Barker - Data Analyst

Eghe Bere - Pharmacist, Natalie Holland
Deputy Medical Director

Sheilagh Armstrong
Advanced Nurse Practitioner